Echinacea purpurea 'Butterfly Hybrids' - 2026

Echinacea purpurea 'Butterfly Hybrids' is a vibrant and versatile perennial that brings a splash of colour to any garden. This cultivar features a mix of daisy-like flowers in shades of pink, purple, orange, yellow, white, and magenta, each with a raised central cone in hues of bronze-orange or green. The plants form sturdy clumps with upright stems, making them ideal for the back of borders or along foundations.

Thriving in full sun and well-drained soil, 'Butterfly Hybrids' is drought-tolerant and attracts pollinators such as bees, butterflies, and birds. Its long midsummer bloom period and resilience make it an excellent choice for cut or dried flower arrangements. Whether planted in mass for a bold statement or as individual specimens, this cultivar adds dynamic colour and ecological value to gardens.